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How To Create Blog Content That Gets Clients
Creating content for your blog can feel overwhelming, especially if you don’t have a plan.
When you plan your content for your blog strategically, it will feel less stressful. Blogging doesn’t have to feel like “too much” on your to-do list.
Once you set the intention for your blog and begin to follow a working plan, you’ll be able to monetize your blog content in no time at all.
When You Map Out The Following:
· Define your intentions for your blog
· List the categories of content for your blog
· Identify your audience
· Create defined goals you’d like to achieve
You’ll experience incredible results in your business. You’ll grow your audience tenfold, and position your business to lure in clients that you’re meant to serve. It all starts with a plan!
When You Blog With The Right Intention, You’ll Be Able To:
· Rise in your industry as the go-to expert in your field
· Capitalize on your reputation and brand
· Attract your ideal clients using content with purpose
· Drive traffic and potential clients to your website
· Sell your services with ease (to the people who need it the most!)
HERE ARE THE 7-STEPS TO CREATE CLIENT-ATTRACTING BLOG CONTENT
Step 1: Choose Your Favorite Types Of Content
When blogs began, they typically consisted of a traditional article with 850-1200 words, an alluring headline, and a featured photo. But, times are changing, and creativity is at its peak. Now, you can use the blogging feature on your website in a variety of effective ways.
Step 2: Creating A Consistency Plan
Having a million fabulous ideas but no consistency plan will set you up for failure. Since we are focusing on success and creating a plan that works for you and your business, you need consistency. Planning a schedule and a plan to fit in time to create content is imperative.
Step 3: Become An SEO PRO
Not only do you have to turn your ideas into actions and create incredible content to drive readers to your website, but you also have to leverage the content that you’re creating by using keywords, categories, and tags. This will help drive traffic to your blog and your website without having to shell out tons of money in advertising. Search engine optimization is a fundamental component to getting higher in the ranks on the search engines.
Step 4: Turn Ideas Into Actual Content
Let’s eliminate some of your creative, mental chaos. You’re a creative entrepreneur, so ideas are probably your specialty. Now let’s take those great ideas and turn them into content for your blog. I’m sure you have a ton of ideas, but when you categorize and strategize your ideas, you can up-level your business in so many ways because you become a strategic thinker.
Step 5: Write Strategically FOR BETTER RESULTS
Having a ton of ideas is great, but now it’s time to narrow in and get strategic with your writing as well. You need eye-catching headlines.
Step 6: Repurpose Your Content
The biggest mistake that a new entrepreneur may make is staying in constant creation mode. Once you have a library of content, go through it, and start repurposing your content. You can go back to interviews that you’ve been a part of, podcasts that you’ve guest appeared on, and add the content to your blog.
Step 7: No Guess Fill-In-The-Blank Monthly Planner
It’s time to implement. Fill in the blank monthly planner so that you can plan your content strategically.
About Digital Marketing Expert Torie Mathis
Torie Mathis helps entrepreneurs, like you, use digital marketing to grow your business without wasting time, money, or your sanity. She is a best-selling author, Army veteran, speaker + trainer, and your digital marketing coach. You don't need crazy tech skills, buckets of cash, or dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be SMART.
Torie hosts SMART AF, a show for non-techy entrepreneurs looking to grow their business, with her husband Sean and is the creator of SMART AF Magazine. Learn from Torie at the Smart Arsenal and on her channel.
Hi! I'm Torie!
I help entrepreneurs (like you) use digital marketing to get more clients + to make more money. And I make it easy!
You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.
What you need is to be SMART.
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from your Digital Marketing Coach Torie Mathis!
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