Learn SMART Marketing

Automation & Frequency

Automation and Frequency is the glue that holds the entire SMART Marketing system together.

This is really where the idea of working smarter comes in. By using technology and tools to do the heavy lifting for you, your time is free to do what really matters.

But you can’t just do these things once. It has to be consistent and frequent enough to build know, like, and trust or it’s not worth it. 


Automation and Frequency helps you build in consistency, saves time, and makes it easy.

Smart AF Method by Torie Mathis

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Your Marketing and The Smart Marketing System?

I created the SMART Marketing system, so small businesses, solopreneurs, and service professionals – like you – can have an easy-to-follow blueprint for reaching their business marketing goals without wasting time and money.

It means less guess work trying to figure out what to do – there is a purpose for each marketing strategy instead of hoping it works.

What Is SMART Marketing?

SMART stands for the 5 marketing pillars:

  • Sales Process
  • Message
  • Authority
  • Relationship Building
  • Traffic
  • BONUS – AF Automation and Frequency

– and together they create a scalable system to consistently grow your business and help you rise above your competition.


Sales Process











Smart marketing connects all of your marketing making it more effective and more fun!

Automation and Frequency Resources

Are you ready to improve your consistency? Get the tools and resources for highly effective marketing below.

Torie Mathis

“If you’re ready to get serious about getting SMART with your marketing, then you’re in the right place. I’ve helped thousands of business owners improve their consistency and Smart Marketing Strategy. I’m here to break down the steps and give you the tools you need to make it easy and effective. Let’s get smart! Let’s dive into Sales Process.”

Torie Mathis
Your Smart Marketing Coach

Automation and Frequency Articles

Automation and Frequency Videos

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Automation Tools We LOVE

Automate Your Email Marketing

Automating your welcome sequence, your list building, and more with these tools.

kartra logo | Torie Mathis


Constant contact logo

Automate Your Social Media

Automating your posting to multiple platforms, and more with these tools.

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Automate Your Invoicing

Automating your invoicing, payment collection, and more with these tools.

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freshbooks ogo

Automate Your Scheduling

Automating your posting to multiple platforms, and more with these tools.

kartra logo | Torie Mathis

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SMART Marketing Courses

Want some Hands-On Help with your Automation?

Get Expert Coaching in the Smart Arsenal.

The Smart Arsenal gives you access to one-on-one coaching, office hours, your bespoke SMART Marketing Plan, full access to our Smart AF Funnels and website templates, video training, done-for-you resources, calendars, and more.

It’s how to get SMART with your digital marketing.

Learn Digital marketing in the Smart Arsenal with Torie Mathis

Hi! I'm Torie!

I Headshot of Torie Mathishelp entrepreneurs (like you) use digital marketing to get more clients + make more money. And I make it easy!

You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.

What you need is to be SMART.

Get Smart AF

from your Digital Marketing Coach Torie Mathis!

Let's get SMART!

Let's Connect!

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