Learn Personal Branding
The Ultimate
Personal Branding Course
Your personal brand shows people who you are, as a person, how unique you are, and what value you offer. It tells people who the person is behind your business, and it helps your customers relate to you. That’s because…
People follow and trust you, not a business.
And people will remember YOU, as a person, before they remember your business.
Learn the power of personal branding to connect with your audience and get more sales
This is the strategy to grow your reputation as an expert or thought leader and attract new opportunities and new clients
Imagine having a message That attracts your ideal customer and gets you more sales. With a Personal Brand you can!
attract
Create content that attracts your ideal audience, since you’ll know exactly what you want to talk about and how you want to say it
be consistent
No more guessing what to say or how to say it. You’ll have guidelines that make it easy to reach out to your customers
gain trust
Craft a consistent message to share with people you meet that grows a relationship and gets them to know, like, and trust you.
Save time
Your brand pack will contain everything you need so that you can save time and money
be more visible
Boost the visibility of your business, since people will see you, the person, and then want to learn about your business
leverage for the future
Leverage your personal brand to build relationships that lead to new opportunities and increased influence
Personal branding can grow your influence and reputation – growing your business for years to come.
“Every entrepreneur could benefit from a consistent personal brand so the world can see who they are, what they offer, and why they should hire them. If you’re ready to harness the power of Personal Branding, then this course is perfect for you. You’ll save time and money and attract more customers with ease. I am here to break down the steps and give you the tools you need to make it easy and effective. Let’s get smart!”
Torie Mathis, Your Digital Marketing Coach
Learn the step-by-step process for planning and implementing your personal brand.
SAVE HOURS TRYING TO FIGURE IT OUT YOURSELF
PROVEN STRATEGIES TO ATTRACT MORE CUSTOMERS
Step-by-step training
DOWNLOADABLE ACTION GUIDE
Course modules will show you the steps to Create a Personal Brand the SMART way!
Set your own timeline and take it at your own pace. Make it a 30, 60, or 90-day program.
Why Do You Need a Personal Brand?
Branding builds trust and credibility with your audience, which is just as critical for you as an individual as it is for a business.
Clarify Your Vision for Your Personal Brand
Being clear about your vision allows you to design a path towards your success.
Define Your Uniqueness & Personal Values
Your uniqueness as a person will make you stand out from other people in your field. You’ll clarify your qualities and values as a foundation to your personal brand.
Craft Your Personal Brand Message
You need to communicate your uniqueness in a concise way that also conveys the benefits you offer. Learn how to craft a personal brand message and story that expresses both their personality and value and which resonates with the right people.
Get the Tools you need every step of the way
PLUS get the downloadable workbook to guide you through the process.
Create Your Brand’s Visual Style
Having a cohesive visual representation of your brand is vital. Develop the visual look and guidelines for your personal brand, so you present a consistent identity that’s immediately recognizable.
Assemble Your Branding Pack
Once you’ve defined the foundation for your personal brand, you need to make sure it’s consistent all the time. In the personal branding course, we’ll create your branding pack to do just that.
Use Social Media to Build Your Personal Brand
Social media is a powerful tool for establishing your personal brand and helping you stand out in your industry. You’ll learn how to create a social media strategy that enhances their personal brand and helps them engage with their audience… without eating up all your time.
And much more
The personal branding course will also teach you how to manage your brand online, choose your communication channels, leverage your network and much more.
Don’t let the tech stop you from Creating your Personal Brand – you can do this!
What Makes THIS COURSE So Special?
Not all digital marketing courses are created equally. And this is more than just another course.
SMART
This course is part of the SMART Marketing System so you are not just trying a random tactic.
experience
We teach from our experience in getting results for our business and from our client successes.
Action Plan
You’ll get your own action plan to ensure what you learn fits into a doable plan for ongoing success.
support
Have questions? Get stuck? Need some direction? We’ve got your back with the support you need.
Personal Branding is just one part of your entire Smart Marketing Strategy. Learn exactly how they fit into a sustainable system that will get you results for years to come.
What is the Smart Marketing System
I created the SMART Marketing system, so small businesses, solopreneurs, and service professionals - like you - can have an easy-to-follow blueprint for reaching their business marketing goals without wasting time and money.
What is SMART Marketing?
SMART stands for the 5 marketing pillars:
- Sales Process
- Message
- Authority
- Relationship Building
- Traffic
- and together they create a scalable system to consistently grow your business and help you rise above your competition.
You'll get your own personalized Smart Marketing Action plan so know exactly what to focus on to get the best results for your business right now. Remember, we're working smarter!
You could have a unique personal brand that attracts customers in 30 days or less.
With step-by-step instructions, your Smart Marketing action plan, and valuable resources, you’ll hit the ground running.
Trying to figure out tech tools and marketing strategies and then making them all actually work is a pain, I know.
I spent 15 years figuring it out myself, spending thousands on courses, conferences, training, and books. I’ve wasted time, money, and resources. BUT you don’t have to.
That is why I’ve made it easy with step-by-step, start-to-finish instructions you need to get results fast. So you take less of your time and get more of the results you want.
Stop trying to figure it out alone. Let’s do it together.
– Torie Mathis, your digital marketing coach
Entrepreneur, Best-Selling Author, US Army Veteran
Our promise to you
All our courses are fully guaranteed for your peace of mind and are regularly updated.
- Step-by-step training
- Action Plan included for best results
- Created for entrepreneurs by entrepreneurs
- Part of marketing system, not another random tactic
- A SMART choice for your business
This course is part of the exclusive SMART marketing system to connect all your digital marketing to grow your business with less stress.
Taking one or two digital marketing courses won't get you where you want to go. You need a system and a strategy that all works together, not just another unconnected tactic. That's why we put all of our courses under one roof, so you get EXACTLY what you need to be successful.
Why Join the Smart Arsenal
The Smart Arsenal includes the Personal Branding Course PLUS the SMART Marketing System that will show you how SEO is just one part of your Smart Marketing System – that connects all parts of your marketing with one goal – your sustained business success.
We don’t want you just to try another tactic that won’t give you results long term. We want you to have a system that works!
Digital Marketing Courses Also Included In Your Smart Arsenal Membership
“Torie Mathis is a master at creating new and different ways to tap into the Digital Marketing space. She is not only a creative thinker, but an innovator as well, and she does it from a position of experience in the trenches… in other words, she’s paid her dues, learned her lessons, tips and tricks, and is consistently evolving her craft to help you get better results! Please allow me to highly recommend Torie Mathis as your “Go To” Digital Marketing Expert in this overcrowded digital world!”
“Torie is the most fun person to work with about digital marketing. She makes it look easy even if it is not… and she makes you come out and shine!”
Frequently Asked Questions
Here are some of the most common questions we get asked.
If you have another question tap here to get in touch.
HOW DO I ACCESS COURSE MATERIALS?
You will get a login to the Smart Arsenal. From there you can access your training 24/7/365 from any device. Easy peasy!
WHAT IF I NEED MORE HELP?
If you need more help we have coaching, critiques, and community in the Smart Arsenal Charlie Company. You’ll get support all through the year with 3 personal calls with your marketing coach, monthly office calls where you can ask questions, have us review or critique your marketing, and community support where you can ask questions 24/7.
DO YOU UPDATE THE COURSE MATERIALS?
Absolutely, when new information or better tactics are available, we go in and sprinkle all the new success tools in the course for you! No extra charge, you get all updates as long as you are a member.
AM I TIED TO A CONTRACT?
All of our programs are one price for the entire year, and you can cancel anytime. If you do not cancel you will be auto-renewed at the same price you signed up for, even if we increase our prices.
CAN I PURCHASED JUST A SINGLE COURSE?
In the past, we sold our courses one by one, but the core of your success is the Smart Marketing System. The Smart Marketing Training, Assessment, and Action Plan will help guide what courses you need to get the results you want. Every business is a little different, and things change – so this way, you have EVERYTHING you need at one affordable price, rather than trying to piece things together or ending up with a missing piece.
We want you to be the most successful with the least amount of work, the least amount of resistance, and the least time spent…the action plan will help you get the most results for the least amount of effort.
We want you to work smart.
CAN I UPGRADE LATER?
Yes, you can upgrade your Smart Arsenal plan at any time.
HOW MUCH TIME WILL THIS TAKE ME?
You get a Smart Marketing Action Plan that will guide you through what you need to get the quickest and best results. You do only the parts of the program your business needs. We are all about working SMART! If you have no marketing set up, it may take you a bit of time to get the basics set up. Otherwise, you can see results in a couple of hours a week.
If you want to shortcut your timeline, join Bravo Company, where you get templates, DFY marketing assets, and prewritten materials, you can use right out of the box.
Want to shortcut even more? Join Charlie Company to get one-on-one planning calls, group coaching, community, critiques, and more.
Who is the Smart Arsenal for?
The Smart Arsenal is for entrepreneurs ready to finally put together a marketing system that works for their business. They want to learn how to set things up the right way, a way that will continue to work for them for years to come. They know the power of digital marketing and automation – they just need to harness it. They are ready to work smarter.
It is not for those looking for one magical secret tool that will solve all their problems or who aren’t willing to put in time or work.
Serious entrepreneurs only.
“Torie is a true professional, top-notch digital marketing person. I cannot recommend her more highly for anyone interested in growing their business.”