Tired of your marketing getting little results?
Get the 5 steps to get more subscribers, engagement, and SALES this week! (And make it EASY!)
Ep. 59 Stop Waiting for PERFECTION – When to Take ACTION
Just Wait Until It’s Perfect – When to Take ACTION
Are you holding off on starting a project because it’s not yet perfect? Are you waiting for the perfect time to jump onto social media or launch your program?
Torie Mathis and her cohost Sean go over strategies to dodge the impossible quest for perfect and how to actually get things moving in your business and in life.
What we’ll cover:
Why perfection will kill your business
Action vs Perfection
How to Improve and Keep Moving
When to take action
Get SMART AF resources and tools to grow your business at besmartaf.com
Listen or watch the full episode below:
EPISODE TRANSCRIPTION –
(transcription is auto-generated)
Sean: [00:00:00] I mean, there’s been millions of people that have responded to us saying, you know, your podcast changed their lives.
Torie: [00:00:14] Hey, Hey, welcome to Smart AF I’m your host Torie Mathis. We’ve got a great show for you today. So let’s get started. Hey, guys welcome to the show. I’m Torie Mathis, your host, and here with Sean Mathis founder of Miles Through Time Automotive Museum.
Sean: [00:00:29] How’s it going?
Torie: [00:00:30] Hey, so today I work with a lot of clients on some really big projects and it’s really awesome to get to work with people going through the beginning stages and really like getting their ideas to actually happen.
The thing I see with a lot of people, I, I do it myself as well. Is. We will have a meeting and we’ll start to talk through details and we’ll, we’ll start to really like solidify some things. And then a couple of days later, they’ll come back and be like, Ooh, wait a minute, wait a minute. Let’s instead change this, this, this, this, this.
And there’s been a few people that I’ve had that have completely stalled projects forever because they can’t find like this perfection that they’re looking for. And I do it too, but what you have to realize, like in all of this stuff, like whatever it is, like, you didn’t lose perfect. Perfect. Isn’t something that is out there that you’re going to find.
You’re not going to plan yourself to perfect because you cannot plan yourself to perfect. Perfect is bullshit. It doesn’t exist. And I don’t know where we get this whole idea that things need to be pristine before we push them out. But that’s definitely not the way to go. And so working with clients, I always try to get them like, let’s just decide now to just do whatever it is right now.
And then we can change as we move forward. And, you know, that goes with, for client projects, it goes with new ideas. It goes with so many things that you’re not going to find perfect. Working through the problems working through and taking action is actually where you’re going to find that, you know, the best things come out of it. Could you imagine if we waited on the Tesla world record to have it perfect?
Sean: [00:02:28] Yeah, it wouldn’t have happened. I mean, it’s just, and part of that is that a lot of times you don’t know until, you know, and I experienced this a lot with the layout of Miles Through Time. I have no idea how the cars fit in there until they’re there and how they first get laid out, may not necessarily be the best way to display them, especially as things change.
But I understand that. And so. I know that part of it is the process. You know, I know that I’m going to have to tweak a few things move some stuff, get some new stuff, get rid of some stuff, whatever the case may be that I know for a fact that it’s not going to be exactly how I want it right away. It’s going to take a bunch of times adjusting.
I’m going to, I’m going to have to move things a lot of different times until I figured it. This is the optimum place. I mean, we did that just recently with our living room. We have one of those L shapes. What do they call them? Couches. Sectional. Yeah. So like, it’s, L-shaped so it’s in a certain direction that actually works against our current floor plan of living room that we currently have.
And so we were trying to figure out the best way to display this couch, that wouldn’t block the floor to ceiling windows that overlooks the backyard. I guess the best part of the living room are these windows. And when we first moved in the only way to put this couch together, Was in front of the windows.
I mean, there’s just no other way to do it and we’re moving everything in. So there’s no point in really focusing on this couch. It was more about, let’s just get the damn thing in here and move on. And it took us that long. We’ve been here six to eight months and we just recently were like, okay, let’s see what else we can do.
And the thing is neither one of us were like, well, this is, this is how it needs to go. And that’ll be better. It was, we have no idea. We are breaking the couch apart and switching sections to see stuff would work and moving it to one wall and then turning it and moving it another one. And then they all sucked. Nothing was better.
Torie: [00:04:49] So many things that like, would this work with this? Well, let’s see, like, there was no way of knowing unless we actually saw it.
Sean: [00:04:56] And then it was like almost a lost cause we’re almost like, all right, well, let’s just do this shitty layout here. And then it was like, it clicked and it was like, let’s do this and this.
Torie: [00:05:08] And it really was.
Sean: [00:05:09] It was absolutely broke. We had to break the car couch apart. So it’s not how it was designed to be, but you can’t tell windows are fully exposed. And the living room is still wide open
Torie: [00:05:19] And the kids came home. You’re like, woo. Look at this. This is nice.
Sean: [00:05:26] There was no way we were going to be able to figure all that out when we were first moving into this house.
But w we could have wasted. We could have wasted so much time that like when we moved, not all this stuff, made it into the house. Like we had to put stuff into the driveway and we got it all in right before some rain when a completely down poured on us. So if we would have wasted all that time, trying to figure out this damn couch, we could have ruined a truckload of stuff in the driveway from the right.
And we see that how many, we’ve got a few different clients that their, whether it’s their logo or their website or whatever the case may be, they don’t really know what they want. And so therefore they just don’t, they just don’t ever complete it. It’s just, it never gets done. The only time I can think of that, that’s an okay thing to do.
A tattoo, don’t go in there going and, you know, let’s figure it out as we go. You should probably have a pretty good game plan because the shit’s permanent. But other than that, It can be changed. I mean, especially with the technology, like when you first started building websites, there was a lot of coding and it was a pain in the ass.
You kind of wanted to get it, you know, relatively done from the beginning. Now, just get something up there, and then we can easily add pages. You can easily add content. You can change the menu. Like nothing is permanent. It can all easily be changed. So why not just put something up there real quick?
Torie: [00:06:48] Right? Not like throw something crappy up, but it doesn’t like so many people think they have to have the Taj mall before they put it out. Where you just a few pages, a few ideas, see what people think. Like it doesn’t have to be a hundred percent done. And, and how you like to have this dream in your mind to get started and seriously like we have clients that drag their feet.
Because it’s just, it’s not perfect. It’s not perfect. It’s not perfect. They’re never going to make money like you’re in business to make money you’re in business to help people to move forward, not to antagonize over a logo or, you know, what order something should be in because these weird looking for perfection things, it’s, it’s a distraction.
It’s just, there’s something else going on there that people keep themselves from moving forward.
Sean: [00:07:44] Well, now what’s perfect. Right. I mean, if a button is green on your website and your friend says it should be red or vice versa. Cause this shit really happens. Who cares?
Torie: [00:08:00] I guess that whole talking to the friend that you probably shouldn’t talk to that pulled you back. Like you’ve got to know that people that you probably shouldn’t tell your plans to, because there are people that. I don’t know if it’s like subconscious, they will purposefully hold you back. Maybe that’s why they tell people. Like, don’t tell people your plans, just go out and do stuff because we don’t, we do not hang out with people that are like that. Like, we really try to keep ourselves away from people that would hold us back. But I know a lot of people, they keep these people around. And so don’t ask that friend. Anything about whatever project you’re working on because some of those people will purposefully hold you back. Why? I don’t know, jealousy their own self-consciousness, it’s some crazy stuff.
Sean: [00:08:49] When some of it’s just like they have different opinions, which is okay. I mean Porsche Porsche is known for having. A ton of options. Like if you build one of their cars online like you can option everything out. So try to find somebody that’s going to build the exact identical cars.
You, every single option is going to be the exact same. You’re not going to find it. They’re going to have something different, whether it’s color. A different shift knob or whatever the case may be like, it’s going to be different. Not saying one car is better than the other. It’s just like one you did. And the other car somebody else did. And that’s okay. Like you don’t need to please everybody. Like, if you’re, if you’re cool with it, it’s cool. Someone’s going to hate on it. No matter what. And you’re going to have people that love it, no matter what. So just, just start and be good with it, and as you want to start morphing things and changing. Do it because you want to, not because somebody else said to do it.
Torie: [00:09:44] There’s been a few cool stories. I’ve heard about authors that have pushed out their book, but really before they wanted to, and there were spelling errors in it, grammatical errors, there was just there’s problems with it. Wasn’t formatted perfect. Yet they had like phone calls and emails and things like your book changed my life or saved my life or all these things. Like if they would have held on to that because it wasn’t. Perfect. Those people would not have been helped. Like there’s a lot of them that can be done just to take that action, move stuff forward.
The book can always be edited more. The website can always be changed. Programs can be changed around just getting out there and taking some type of action. Otherwise, you know, you’ll never buy the car because maybe it’s not exactly, you know, the way you think it should be, or somebody else thinks it should be.
Sean: [00:10:38] Making these damn videos and podcasts are not the easiest thing in the world. And it could, it can be a lot of work to do in general, whatever the case may be, leather flubbed the word, or usually, it’s Tori messes up somewhere and she’s got to edit it out herself. But like, should we stop? No. Is it, are they perfect? Hell no. I’m the first to admit they’re not perfect, but I don’t care.
I mean, hopefully, people are still getting value out of what it is that we’re saying. And I, I think there is there’s. I mean, there’s been millions of people that have responded to us saying, you know, your, your podcasts changed our lives. Fact check me on that.
Torie: [00:11:20] I think about these people that go on vacation too, like a rhubarb or something, right. This magical place, because they’re going to get divorced and they’re very unhappy and they’re like, we’ll go and save our marriage. And they think that they’re going to go there and find romance you can’t find romance. You can’t find perfection like these aren’t things that are lost. You cannot find them.
They are just things that, that happen with action with working through things, not something that, you know, you misplaced. So if you liked this episode, Awesome. Why don’t you give us a thumbs up like this video and share it with somebody that you think might be able to use it. And he had subscribed to our podcast or to our YouTube channel, but super appreciate it.
And if you go to Toriemathis.com, we have lots of great goodies and resources that can help you with working through perfection with trying to reach your goals with trying to build your business without wasting money and time, because that’s a word. Right.
Sean: [00:12:24] Absolutely.
Torie: [00:12:25] So check it out and we will see you on the next one.
Sean: [00:12:28] Right?
Torie: [00:12:31] You want to get smart tools to build your business? You have to go to getsmartAF.com.
About Digital Marketing Expert Torie Mathis
Torie Mathis helps entrepreneurs, like you, use digital marketing to grow your business without wasting time, money, or your sanity. She is a best-selling author, Army veteran, speaker + trainer, and your digital marketing coach. You don't need crazy tech skills, buckets of cash, or dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be SMART.
Torie hosts SMART AF, a show for non-techy entrepreneurs looking to grow their business, with her husband Sean and is the creator of SMART AF Magazine. Learn from Torie at the Smart Arsenal and on her channel.
YOU MAY ALSO LIKE
Hi! I'm Torie!
I help entrepreneurs (like you) use digital marketing to get more clients + to make more money. And I make it easy!
You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.
What you need is to be SMART.
GET SMART AF
DELIVERED TO YOUR INBOX
from your Digital Marketing Coach Torie Mathis!
Let's get SMART!