SMART MARKETING
Sales Process | Message | Authority Building | Relationship Creation | Traffic
How to get you and your business from where you are to where to want to be.
THE KEYS TO SMART MARKETING - ReLAtionship
When a customer first finds your business, whether it be online, in person or by referral they are likely not to be ready to commit yet. This is the time to begin to build a relationship with them to get them to know, like and trust you.HOW AND WHY DO YOU BUILD A RELATIONSHIP WITH YOUR PROSPECTIVE CUSTOMERS?
By offering prospects a way to connect with you, in a nonthreatening, easy way you can open the door to them getting to know, like and trust you. As you nurture the relationship with them, they are more likely to do business with you.
Relationship Building is also beneficial for current customers as it makes them more likely to not only buy from you again but to refer you to friends, family, and colleagues as well.
Relationship Building includes:
- Freebie Offers and Lead Magnets
- Social Media
- Video and Audio
- Email Marketing
- Guides, E-Books, and Magazines
- Facebook and Instagram Live Videos
If you would like to learn more about how you can grow your business with Smart Marketing and want to set up your Relationship Building you can request a consultation with Torie Mathis, Founder + Creative Director at Lake Shark Media here.
LEARN MORE ABOUT RELATIONSHIP BUILDING
Why Staying Small is SMART Business
When I started my business I thought BIG meant successful. I tried everything I could to look as big as possible as quickly as possible.
No More “I Hate Mondays” – It’s Time To Make Change
If you hate Mondays, or long for the weekend week after week, you’ve got to make some changes. No more I hate Mondays.
Benefits and Trials of Working From Home with Kids
Here are their tips for working from home with kids.
We have 20+ combined years of experience with work from home jobs.
Say “NO” More and Take Your Time Back
Torie & Sean discuss biggest time sucks in their business, how you can avoid them, be more productive, and get yourself back on track.
I Can’t Believe My Client Asked Me This!?!
In the episode, Sean and I laugh about some of the crazy requests we’ve got over the years. If you’re a small business owner, this episode will help you work with your marketing person much better.
How to Make Decisions Faster & Better
Torie Mathis & her cohost Sean go over their decision-making process & talk about how to make better decisions & how to make decisions faster.
4 Keys to Successful Facebook Ads + Biggest Mistakes to Avoid
Facebook ads can be your business’s biggest return on marketing investment – BUT a couple of small mistakes could have you throwing your money away.
Never Start From Zero – Be More Productive + Creative – Steal like an Artist
If you learn how to be more productive, save time, be more creative and learn how to steal like an artist (ethically) you’ll love this episode.
Unsubscribes, Unopens, and Spam Complaints, Oh My! – Email Marketing Strategy Gone Wrong
Email marketing is the best strategy for creating relationships that lead to sales. Don’t worry about unsubscribes, unopened emails, & spam complaints.
Jump on the Bandwagon – Dig Into Digital Marketing
Most small businesses now at least have a website up, but many are still not “all-in” when it comes to digital marketing. This is a huge missed opportunity.
SMART MARKETING
Sales Process | Message | Authority Building | Relationship Creation | Traffic
How to get you and your business from where you are to where to want to be.
Hi! I'm Torie!
From living in Europe to attending a prestigious Art School for free to traveling the world with my family and the freedom of entrepreneurship - I have a knack for getting what I want from life. I can help you get from where you are to where you want to be in business and in life.
Through courses, books, speaking, workshops, articles and done-for-you services I can help YOU can get to where you want to go.
You can create a business
and life you love.
I'm so dedicated to YOUR success that I publish a magazine about it. Subscribe for FREE today and learn how you can be SMART AF when growing your business.