Ep. 46 Business Basic Recon – START YOUR BUSINESS RIGHT
Essential steps to take prelaunch and some advice for setting the stage for success in starting a business.
about the author
Torie Mathis, Digital Marketing Expert
Torie Mathis helps entrepreneurs, like you, use digital marketing to grow your business without wasting time, money, or your sanity. She is a best-selling author, Army veteran, speaker + trainer, and your digital marketing coach. She’ll show you that you don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. In fact, you don’t even need a lot of time. What you need is to be SMART.
Learn digital marketing from her or join her digital marketing coaching program at the Smart Arsenal. Torie hosts SMART AF, a show for non-techy entrepreneurs looking to grow their business, with her husband Sean, and is the creator of SMART AF Magazine.
Torie and her husband, are not just long-time marketers, but are business owners, as well. In addition to their marketing agency, Lake Shark Media, they own and operate Vintage Garage Antiques, Miles Through Time Automotive Museum, and the Smart Arsenal.
Articles by Torie Mathis, Digital Marketing Coach
Ep. 45 Why Your Big Plans Are A Bad Idea
Torie Mathis talks about how to take all of your big ideas and big project and make them a reality, without becoming overwhelmed
Ep. 44 Freebies, Games and Feel-Good Deals
Are you spending your whole marketing budget trying to get new clients? STOP. Let's start working on customer retention strategies instead.
Ep. 43 Referral, Reviews and Mistaken Identities
More referrals & reviews can make your business boom, but you have to get them. Strategies to get more referrals, more reviews.
Ep. 42 Barber Vs. Dale’s: Business Personality Dual
Business Personality - 2 famous motorcycle museums that are as different as could be & both pull off their individual branding perfectly.
Ep. 41 The Circus, Social Proof and Raising Your Prices
Torie Mathis and her cohost Sean talk about the importance of social proof and how it will allow you to start raising your prices with ease.
Ep. 40 Octopus, Cheap Mexican and Lines out the Door – Marketing Strategies for Small Business
How can one business always be incredibly busy while similar businesses scrape by? It's all about marketing strategies for small businesses.
Ep. 39 Work Life Balance + Working at the Kitchen Table + Work from Home Mojo
Should you work from the kitchen table? Is this small act the catalyst to a great disaster to your work-life balance? Maybe. Maybe not.
Ep. 38 Update to Our World Record Attempt
Since our last update to the Tesla world record, we have had major updates and additions to the event we would love to share with you.
Ep. 37 Get Money Faster – Small Business Payment Processing Hacks
Cash flow is the lifeblood of your business. You need to make it EASY for customers to give you money.
Ep. 36 Future Proof Your Business
In the aftermath of 2020 & seeing thousands of businesses close their doors, we need a plan to move on. We all need to future proof our business.
Ep. 35 Why You’re Building a Personal Brand – Whether You Like It Or Not
Whether you like it or not, as a business owner, you are building a personal brand. It’s time to stop fighting it & start building your brand
I help entrepreneurs learn digital marketing.
And I make it easy!
You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.
What you need is to be SMART.
Is YOUR marketing SMART?
