What is the Smart Marketing System?

I created the SMART Marketing system, so small businesses, solopreneurs, and service professionals – like you – can have an easy-to-follow blueprint for reaching their business marketing goals without wasting time and money.

What is SMART Marketing?

SMART stands for the 5 marketing pillars:

  • Sales Process
  • Message
  • Authority
  • Relationship Building
  • Traffic

– and together they create a scalable system to consistently grow your business and help you rise above your competition.

Smart AF Method by Torie Mathis
Not Smart marketing

Not Smart Marketing

Many small business owners only scratch the surface of 1 or 2 of these areas and this is why they never gain traction.

This is why they think digital marketing doesn’t work.

It would be like making cookies by throwing some flour in a bowl and saying the recipe doesn’t work.

  • You can’t just go to networking events.
  • You can’t just run an ad in a local magazine.
  • You can’t just post to Facebook a few times a week.
  • You can’t just throw up a website.

You have to be a SMART Marketer.

Is your marketing failing to get the results you want?

Is it missing something? Do you feel like you’re wasting time, money, and effort?

Many small business owners try to “market” their business but never quite get traction. Most throw away time and money on marketing tactics that just don’t work.

The problem is you don’t need another marketing tactic.

Marketing isn’t a single thing; it’s a system of strategies that all work together to create momentum in your business growth, your lead generation, and your sales.

That’s when your marketing is smart!

But how do you know if your marketing is smart?

Is Your Marketing Smart? sq

So how does your business stack up?

Learn more about the Smart Marketing Method

Explore the 6 sections of the Smart Marketing method in more detail to see how each section builds upon and leverages the other sections so that you can have exponential growth without spending more time and money. Not sure if your business is smart? Take the quiz and find out.



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Smart AF Method by Torie Mathis

Want to see the Smart Marketing method in Action?

Are you wondering if Smart Marketing can work for your business? The answer is YES! The Smart Marketing framework can and will work for any small business including solopreneurs, creatives, service professionals at all levels. It can be YOUR framework for all of your marketing and growth.

See examples below of how Smart Marketing can work in different industries. 


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Want some Hands-On Help with your Marketing?

Get Expert Coaching in the Smart Arsenal.

The Smart Arsenal gives you access to one-on-one coaching, office hours, your bespoke SMART Marketing Plan, full access to our Smart AF Funnels and website templates, video training, done-for-you resources, calendars, and more.

It’s how to get SMART with your digital marketing.

Learn Digital marketing in the Smart Arsenal with Torie Mathis
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Hi! I'm Torie!

Torie Mathis HeadshotI help entrepreneurs (like you) use digital marketing to get more clients + make more money. And I make it easy!

You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.

What you need is to be SMART.

Get Smart AF

from your Digital Marketing Coach Torie Mathis!

Let's get SMART!

Let's Connect!

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