Learn SMART Marketing
Sales Process
Before you can sell anything online or in person you need to define your sales process.
This starts with the first time a prospect discovers your business and continues through to purchasing your services and products.
But it doesn’t stop there.
It costs less to keep a current customer than it does to acquire a new one; so the plan is to keep your current customers happy and continue to purchase from you time and time again and refer you, while still attracting new customers.
Your sales process is how you move people from browser to buyer.
How does your Sales Process stack up? Take the quiz and find out
Your Sales Process and The Smart Marketing System?
I created the SMART Marketing system, so small businesses, solopreneurs, and service professionals – like you – can have an easy-to-follow blueprint for reaching their business marketing goals without wasting time and money.
It means less guess work trying to figure out what to do – there is a purpose for each marketing strategy instead of hoping it works.
What Is SMART Marketing?
SMART stands for the 5 marketing pillars:
- Sales Process
- Message
- Authority
- Relationship Building
- Traffic
– and together they create a scalable system to consistently grow your business and help you rise above your competition.
S
Sales Process
YOU ARE HERE
M
Message
A
Authority
R
Relationship
T
Traffic
AF
Automation/Frequency
Smart marketing connects all of your marketing making it more effective and more fun!
Sales Process Resources
Are you ready to improve your sales process? Get the tools and resources for a highly effective sales process below.
“If you’re ready to get serious about getting SMART with your marketing, then you’re in the right place. I’ve helped thousands of business owners improve their sales process and Smart Marketing Strategy. I’m here to break down the steps and give you the tools you need to make it easy and effective. Let’s get smart! Let’s dive into Sales Process.”
Torie Mathis
Your Smart Marketing Coach
Sales Process Tools
Your Sales Funnel
Your sales funnel is one of the most important tools to help you with your online lead generation and sales. This is a MUST to grow your list, automatically walk subscribers through the buyer’s journey, get them to know, like, and trust you, and make sales. All without you lifting a finger – once you get it set up.
Email Marketing Software
Your sales funnel glue is going to be your email marketing software, and if you’re lucky, you find one you like that also takes care of your landing pages too. We like Kartra, but there are others that work great, like Constant Contact. This software is a must for your sales process and relationship.
Your Lead Magnet
Your lead magnet is the gateway to your sales process and the first step to the all too important know, like, and trust we are trying to build with our potential customers. It would be a no-brainer for your customers to sign up and be thrilled that you only gave it to them in exchange for an email.
Sales Process Software and Tools we Use
We like Kartra for building out sales funnels, email marketing, e-commerce, marketing automation, CRM and more. Try it for 30 days for a $1 and see what you think.
We suggest using Canva Pro to design EVERYTHING for your business. You no longer need a designer, you can do it all in Canva.
Get paid faster by accepting payments online, get recurring invoicing, saved credit cards for clients and more with Freshbooks. Try ti FREE for 30-days.
Get a branded email for your business and stop using a Gmail address. Or if you’ve had a problem with “365” this was where we moved to. If you know, you know.
Sales Process Articles
Sales Funnel for HVAC: Fill Your Calendar Year-Round
If you want to fill your calendar year round, you need to do some preplanning...and the best strategy is a sales funnel for HVAC. Let's learn how.
10+ Best CRM Software Tools: A Comparison [2024 Guide]
Let's dive into the best CRM Software tools - it's time to streamline your sales process and stop missing out on customer opportunities with a CRM.
Mastering The Art Of Call-to-Action: Driving Conversions And Engaging Your Audience
If you want people to take action on your marketing you need a call to action. Learn how to master calls to action and get more customers now!
How to Turn Coaching Clients into Cold Hard Cash: A Coach Sales Funnel
Discover how coaches can attract more clients with a coaching sales funnel. Learn the key steps to create a coach sales funnel that converts.
The Powerful Secrets to Knowing Who is your Target Audience?
Do you know your target audience? Here's a simple process to help you find your target audience that will help you on your business building journey.
Maximizing Your Blog Sales Funnel: A Step-by-Step Guide
Learn how to maximize your blog sales funnel and increase conversions with this step-by-step guide. Discover the key stages of a successful blog sales funnel today!
Creating a Landing Page from Scratch: A Step-by-Step Guide
Learn how to create a landing page from scratch with this step-by-step guide. Get tips on choosing the right platform, designing, and more.
5 Essential Sales Funnel Tips to Boost Your Business
Discover the 5 essential sales funnel tips to help you boost your business and maximize your ROI. Learn how to optimize your landing pages, leverage social media, and more!
Unlock Your Potential: Types of Sales Funnels That Work
Discover the different types of sales funnels that can help you unlock your potential and maximize your profits. Learn how to create effective funnels today!
Sales Funnels for Photographers: Supercharging Your Business
These sales funnels for photographers are the perfect marketing tool to grow your photography business, and they are easier than you think!
Sales Process Videos
click here for more videos 👇.
Sales Process Courses
Want some Hands-On Help with your Sales process?
Get Expert Coaching in the Smart Arsenal.
The Smart Arsenal gives you access to one-on-one coaching, office hours, your bespoke SMART Marketing Plan, full access to our Smart AF Funnels and website templates, video training, done-for-you resources, calendars, and more.
It’s how to get SMART with your digital marketing.
Is Your Marketing Taking You Away From The Things You Love?
What if you could get amazing results from your marketing without spending more time, more money, AND it was easy and predictable? Sean and I have suffered through it too, and we found the answer...
Hi! I'm Torie!
I help entrepreneurs (like you) use digital marketing to get more clients + make more money. And I make it easy!
You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. You don’t even need a lot of time.
What you need is to be SMART.
Smart Marketing For
Get Smart AF
DELIVERED TO YOUR INBOX
from your Digital Marketing Coach Torie Mathis!
Let's get SMART!
Let's Connect!
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